Co-Chairman & CEO, Mojo & Founder, Brandkarma.Com
Craig Davis is one of the world’s most revered creative leaders and founder of the world’s first brand-centric social media platform: www.brandkarma.com. Returning to Australia from his London based post as Worldwide Chief Creative Officer of JWT’s 10,000-strong global network, he joined Publicis Mojo as Co-Chairman and Chief Creative Officer in 2009. Craig has been a juror for every major international advertising festival, has appeared as a global industry spokesperson on CNN, CNBC, and CCTV, has made the Campaign “A List” five years running.
In 2010, he made a provocative keynote address to the Caxtons Awards in Australia, urging the industry to re-think the role of creativity in business. He was named Chairman of AWARD, the Australian Writers and Art Directors’ Association, and was foreman of the Integrated Jury at the 2011 D&AD Awards in London. Today Craig heads up ‘Good Work’ – YouTube’s global initiative to bring the not-for-profit sector together with the creative community. He contributes a regular column to Campaign Asia on the nature and power of creativity, and in between times, tries to keep fit and be a good Dad.