Creative3 2016

The 2016 edition of Creative3 came after Australia was named as the number one country on the Global Creativity Index (GCI). The key takeaways from the day showcased the potential we have to harness creativity in the development of successful, global enterprises. From live streaming to business investment, gaming and education, Creative3Forum 2016 explored the full spectrum of growth and opportunities in creative-tech.

2016: Scaling a creative tech business

A new era for creative entrepreneurs

With creative industries now contributing $90 billion annually to the Australian economy, Creative3 celebrates the innovation happening in this sector. This year our panel of speakers flew in from across the world and around Australia to join the conversation. They spoke about many of the challenges creative-tech entrepreneurs face, including investment, growth and product development, and looked at current trends and future forecasts for solutions. Relive the highlights.

The 2016 edition of Creative3 came after Australia was named as the number one country on The Global Creativity Index (GCI). The index is calculated by technology, talent and tolerance metrics, and our speakers touched on all of these themes and more. The key takeaways from the day showcased the potential we have to harness creativity in the development of successful, global enterprises.

Creative3 Forum 2016

creativity x investment x enterprise

The Creative3 brings together the brightest minds from across the globe, empowering the next wave of entrepreneurs. The 2016 program took us through the full cycle from new idea generation and business development, by offering insights on how harnessing creativity and innovation can accelerate business success.

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Speakers from 2016 Creative3 included

Ben Britten

Creative³ Forum

Ben Britten carries the Hardcore Veteran achievement within both the film and games industries. With over 20 years experience on over three dozen blockbuster films, an Academy Award for technical achievement (for advancing the art of 3D volumetric camera control), and successfully launching and managing several businesses–the list goes on. Ben’s career in the games […]

Bethany Koby – UK

Creative³ Forum

Bethany Koby is a mum, CEO, designer, art director and artist interested in creating brands, businesses and experiences that help imagine a more positive and collaborative future. In 2012, Bethany co-founded Technology Will Save Us, a UK business dedicated to sparking the imagination of young people using hands-on technology. Their beautifully designed DIY kits and […]

Hamish Jolly

Creative³ Forum

Hamish Jolly (B.Bus, ACANZ, MAICD) is a commercial innovator and technology investor. An ocean swimmer and former kite surfer, he is the co-founder of bio and marine technology company Shark Mitigation Systems Ltd which successfully debuted on the Australian Stock Exchange (ASX: SM8) in May 2016. SM8 develops science-led technologies for the detection and deterrence […]

Anna Reeves

Creative³ Forum

Anna is creative entrepreneur, producer and writer with a passion for culture change storytelling. She has worked for leading media production houses including: CordellJigsawZapruder, XYZ Films/Foxtel, and Renegade as a business affairs & brand manager. She was the US Campaign Director for a high profile worldwide anti-poverty campaign, The Global Poverty Project, and was Charity […]

Steve Baxter

Creative³ Forum

Tech start-up investor Steve Baxter is a proud Queenslander, born in the remote town of Cloncurry and raised in Emerald in the State’s central highlands. He left school at 15 and joined the Army, enlisting in its apprenticeship program. There, he became a technician working in the field of electronics, telecoms and guided weapon systems. […]

Lindsay Stewart

Creative³ Forum

Lindsay Stewart is the founding CEO of Stringr— a mobile and web-enabled platform that allows its customers to source custom footage – fast. Stringr has the only nationwide network of videographers in the United States: more than 23,000 dispersed in 200 media markets. While a producer at ABC News, Lindsay experienced a need to get […]

Chris Smith

Creative³ Forum

Chris is a visionary, innovating and advancing technology to foster new ways for people to experience, understand and connect with the world around them. The Pacific Ocean separates Chris’s two unique hometowns, splitting his time for many years between two of the most beautiful places in the world, Seattle, Washington and Wellington, New Zealand. Chris […]

Ryan Lee

Creative³ Forum

Ryan Lee is the Co-Founder and Chief Financial Officer of Smartstudy, a content company established in 2010 providing educational content for infants through animated songs and stories, and interactive mobile apps. The company’s PINKFONG series has achieved the #1 spot as the highest grossing educational content on mobile in 109 countries, with 100 million downloads […]

Danielle Lewis

Creative³ Forum

Danielle is the co-founder & CEO of Scrunch, a data-driven influencer marketing platform helping to connect brands, publishers and agencies to the right influencers for their campaign. Danielle has a background in fashion design, blogging and enterprise sales – but her heart really belongs to travel and coffee. 10 years ago she started the blog […]

Alex Naghavi

Creative³ Forum

As Creative Director, Alex leads the Josephmark team to design products that shape the way people create, discover and share. With over ten years experience in digital design and strategy, Alex is focused on the cross-section between design, culture and business – driven to create work that promotes meaningful and positive change. She spent the […]

Roger Ein

Creative³ Forum

Roger Ein is the Co-Founder and Chief Experience Officer of Bidchat, an interactive live broadcasting platform designed to revolutionise and monetise live streaming content. With a multidisciplinary design background and an eye for bringing brands to life in innovative ways, Roger is excited to reimagine the live broadcasting model. Upon graduating university, Roger, along with his brother […]

Anna Rooke

Creative³ Forum

As CEO of QUT Creative Enterprise Australia (CEA) since 2007, Anna’s goal is to build a vibrant and scalable creative industries sector in Australia. Anna has over 20 years’ experience in leading commercialisation, incubation and business development initiatives in the UK and Australia. She is passionate about nurturing startups and boosting early stage investment, establishing […]

Jessica Wilson

Creative³ Forum

Jess Wilson is the founder and CEO of online shopping app Stashd. Stashd has simplified and centralised online shopping specific to mobile – working with the likes of Bloomingdales, Estee Lauder and Farfetch. Jess previous to Stashd worked throughout Australia, New York and Paris Fashion Weeks producing runway shows.  Stashd most recently is launching into […]

Kristen Souvlis

Creative³ Forum

Kristen Souvlis is a producer specialising in children’s television production. After graduating from a Bachelor of Creative Industries (Drama) in 2005, Kristen started on her television journey as Production Coordinator for stalwart Network Ten children’s series, TOTALLY WILD. After 5 years at Jonathan M. Shiff Productions in the producing and development team for shows such as H2O: […]

Paul Bennetts

Creative³ Forum

Paul is the Investment Director at AirTree Ventures, an early and growth stage venture firm that is backing world-class entrepreneurs. Paul has a host of experience working with and building startups as an investor, board member and founder. Prior to joining AirTree, Paul was the Investment Manager and an Investment Committee Member for Tulla, the […]

Niall McCarthy

Creative³ Forum

Niall McCarthy is co-founder of Sydney -based health technology company, Zova. Zova is focused on providing short, achievable, daily exercise to help people live a better day, by using machine learning, behavioural science and thoughtful design. Zova was recently awarded an Apple Design Award in 2016 for it’s Apple TV experience. It has also been […]

Lee Crockford – MC

Creative³ Pitch

Lee Crockford is passionate about instigating social change through innovation, the arts and education. He is both the CEO of Spur Projects, an NFP working in the area of men’s mental health and suicide prevention, as well as Lead Assembler with Assemblus, an NFP working to amplify sustainable, social impact within organisations. Lee is also a 2016 Queensland Digital Champion, […]

Mark Pesce – MC

Creative³ Forum

Mark Pesce is an inventor, writer, entrepreneur, educator and broadcaster. In 1994 Pesce co-invented VRML, a 3D interface to the World Wide Web. For seven years he was a panelist and judge on the Australian Broadcasting Corporation’s hit series The New Inventors. He currently produces and hosts This Week in Startups Australia, the nation’s #1 […]

Max and Charlie Carver

Creative³ Forum

Max and Charlie Carver are actors, producers, activists and entrepreneurs. Born into a family of educators and philanthropists in the San Francisco Bay Area, Max and Charlie were taught at an early age to value contribution and charity. They have worked, respectively, with several large charity organisations such as BuildOn, Project Recon, GLSEN, and the Cystic […]

Ran Heimann

Creative³ Forum

Ran Heimann is the Founder & CEO of the Brisbane based start-up, Haystack. Haystack delivers smart, digital business cards for small, medium and large organisations, and is aiming to become the ‘go-to app’ for professional sharing of contact information. Ran has secured $1.1m in funding for Haystack, and has led it to become the fastest […]

Paul Zahra

Creative³ Forum

Paul Zahra is a board and company advisor and one of Australia’s most influential diversity advocates. A leading force in the Australian Retail Industry for over 30 years, Paul’s corporate roles have included Chief Executive Officer and Managing Director of Australia’s premium department store, David Jones as well as senior leadership roles at Target Australia and Officeworks […]

The UX of VR

The critical importance of designing human-first VR experiences

VR is a powerful tool in first person storytelling. Empathy is the fundamental ingredient that will ensure that technology augments us and raises us to new heights rather than degrades us leading us into the depths of the underworld.

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Bottling creativity for Investment

Creatives are often perceived as bad at pitching for investment. Chris recognises that most creative entrepreneurs often have a hard time pitching to investors: what investors are looking for is not exactly the way creatives think, so it’s about ‘productising creativity’ and moving away from a service model to create truly scalable global companies.

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Youtube Masterclass

In partnership with Youtube and Queensland Government

QUT Creative Enterprise Australia (CEA) were proud to partner with the YouTube and Queensland Government, to deliver the Create Queensland initiative in partnership with QUT, Griffith University, Screen Queensland and TIQ. Queensland-based YouTube creators with 5K+ channel subscribers were invited to join the International YouTube Creator Visit which focused on the future of kids’ content.

The session brought together YouTube experts, producers, content creators and industry partners to collaborate through interactive sessions and panel discussions. The session was led by Creative3 keynote speaker, Ryan Lee, Co-founder of PINKFONG, the #1 highest grossing educational content on mobile in 109 countries, with 100 million downloads.

Read more about the Creative3 Masterclass

Creative3 Pitch Breakfast

Australia’s only event dedicated to connecting creative industries ventures with investors

Creative Business Cup logo


The Creative3 Pitch, Australia’s only platform to connect investors with creative startups, included seasoned investors from Signal Ventures, AirTree Ventures, Blue Sky Capital, One Ventures and CEA’s Startup Fund. Four shortlisted creative startups were invited to pitch at the event, including custom swimwear designers Kini Swimwear, mobile music streaming app, Muru Music, social media app, Storyboard and online custom fashion startup Citizen Wolf.

As winner of the event, Darren Tonkin – Storyboard creator, got the chance to pitch to some of Europe’s biggest venture capitalists, representing Australia at the Creative Business Cup in Copenhagen, Denmark, which was held during Global Entrepreneurship Week from 17 to 21 November.

Read more about the Creative3 Pitch

Networking in the sky

Cocktails and canapes overlooking the Brisbane skyline

“It was such an amazing, well organised event from start to finish and genuinely inspiring speakers throughout the day. It has definitely made me wake up this morning with a million thoughts about how to innovate and improve our business and I know there would be plenty of others feeling the same way.”

Tim Jones, Travelshoot

Following the forum, Creative3 continued the connections at the networking session, held in the Sky Room Lounge. To fuel the conversation, our attendees were treated to a range of canapes and beverages, overlooking the Brisbane city skyline, complimented by the stunning Wheel of Brisbane.

In the press

Creative3 2016 media coverage

In 2016, Creative3 received solid media coverage to the value of more than $500,000 with interviews and features in, The Australian, The Daily Telegraph, Startup Daily, StartupSmart and Australian Anthill.

Social media activity was strong as #Creative3 became the top trending hashtag on Twitter Australia for the duration of the pitch and forum, reaching 462,669 users with 4,163,156 timeline deliveries, 2,021 tweets and 260 contributors.


Creative3 Pitch, Forum and Masterclass news and updates

The History of Creative3

In April 2010, CEA initiated and hosted the first Creative3 to showcase the importance of creative industries as a driver of the Australian economy and the differing pathways to commercial success. Today, the creative industries is valued at US$2.25 trillion globally and more than $35 billion to Australian GDP.

Since launch, over 85 thought leaders and entrepreneurs have presented new models of creative business innovation to more than 1,500 delegates.

Creative3 is now Australia’s largest conference for creative entrepreneurs. At heart, Creative3 is about providing innovators, business leaders and entrepreneurs with the insights to succeed in scaling their business.