Creative3 2014

As one of the speakers noted in their presentation, being an entrepreneur can be lonely—and that’s why Creative3 exists: to help us forge valuable connections, to break down the barriers to success and to let us learn from one another and drive Australia’s creative industries forward. The move to the Brisbane Convention & Exhibition Centre provided an increase in delegate numbers and corporate participation, identifying the importance of the creative industries to businesses.

2014: The Business of Innovation

From new idea generation to raising investment

The Creative3 2014 program focused on the full cycle from new idea generation and business development; through to design-led integration of culture and people; and as always practical insights to seek new pathways for business success.

Creative3 focuses strongly on providing a valued customer experience, with the introduction of tracking our Net Promoter Score in 2014 to continue to innovate our program to help scale creative companies. Creative3 in 2014 scored a high ranking of 51 which demonstrates the calibre of our presenters and genuine interest to help like-minded entrepreneurs.

Download the 2014 Program

Creative3 hosts Creative Business Cup Australia

An international partnership for the Creative3 Pitch

In 2014, Creative3 focused heavily on the pathways to capital raising for creative ventures. The Creative3 Pitch moved to be a breakfast pitch format for invited investors with the opportunity for the winner, Project Tripod to go on and represent Australia at the international Creative Business Cup in Denmark.

More about the Creative3 Pitch

2014 Speakers

Speakers from 2014 Creative3 included

Anna Rooke

Creative³ Forum

As CEO of QUT Creative Enterprise Australia (CEA) since 2007, Anna’s goal is to build a vibrant and scalable creative industries sector in Australia. Anna has over 20 years’ experience in leading commercialisation, incubation and business development initiatives in the UK and Australia. She is passionate about nurturing startups and boosting early stage investment, establishing […]

Peter Edwards – MC

Creative³ Forum

Peter Edwards is an Architect, an accomplished and recognised Urbanist and a leading figure in this region’s Urban Design community. Peter is Director and co-founder of the new Architecture and Urban Design practice – Archipelago. As a Citymaker, Peter spend his time conceiving, designing and delivering big parts of major cities. Current projects include the […]

Alexandra Keating

Creative³ Forum

Alexandra comes from a tech and lifestyle technology-pioneering background. Alexandra Keating is the co-founder and CEO of DWNLD Media, an advanced mobile app platform. Alexandra comes from a tech and lifestyle technology-pioneering background. She is the former Vice President of marketing at Thrillist Media Group where she was instrumental in the company’s 500% year on […]

David Briskin

Creative³ Forum

David Briskin was Chief Executive Officer of sass & bide from 2008, when he acquired a stake in the business, to March 2014. Briskin has led the international growth and restructure of sass & bide, and under his leadership, increased its retail presence to over forty boutiques and concession stores. His strategic vision and legal […]

Megan Brownlow

Creative³ Forum

Megan is an Executive Director at PricewaterhouseCoopers and the editor of the annual forecasting publication, The Australian Entertainment & Media Outlook. Starting her career as a radio and television journalist, Megan has over 20 years’ experience in media ranging from being a producer on Enough Rope with Andrew Denton to senior management positions in multi-divisional […]

Jonathan Chippindale


As Holition CEO and Co-Founder, Jonathan Chippindale brings an astute insider knowledge of premium brands along with strategic marketing and management skills. As an International Marketing Director with over twenty years of experience in luxury goods, Jonathan has a proven track record of creating value and driving sales using insights, creativity, innovation, collaboration and cultural […]

Steve Sammartino

Creative³ Forum

Steve Sammartino is a startup guru with over twenty years’ experience in marketing, innovation and technology. Steve is a major shareholder and CMO of Tomcar, the first Australian car company in over 50 years. He founded Startup School, the Super Awesome Micro Project and mentors through Angle Cube, Melbourne. His new book, The Great Fragmentation […]

Simon Moss

Creative³ Forum

Simon Moss is a New York based entrepreneur and Co-Founder and CEO of ImageBrief. ImageBrief is an online marketplace that connects creative professionals to a global network of over 18,000 professional photographers. Buyers post a brief for an image requirement and photographers respond with images tailored to the buyer’s request. Prior to starting ImageBrief, Simon […]

Bec Derrington

Creative³ Forum

Bec founded free media leads site SourceBottle in 2009, so that everyone could have a better chance to share their story with the media and generate powerful publicity for themselves. Now, more than 22,000 people around the world receive Drink Up! email alerts every weekday, and the service is recognised by many as a game […]

Christopher Stubbs

Creative³ Forum

Chris started his career at British Airways where he completed an apprenticeship combining study with work placements within the operational departments of the airline. Here he discovered his real passion for innovating and driving customer centric change through a business and made the move from operations to marketing Design-led Thinking For Business Innovation Christopher will […]

Jennifer Zanich

Creative³ Forum

Jennifer Zanich is a senior corporate executive and startup CEO. She is known as a high impact leader with a contagious passion and drive. Jennifer is a founder of Paloma Mobile, a venture backed, mobile start-up creating cloud-based services for mobile network operators. Paloma is purpose built to take advantage of the massive opportunity presented by the wave of entry-level […]

Bec Brideson

Creative³ Forum

Women account for 85% of consumer purchases and are the fastest growing economy in the world, however advertising agencies have few females in their ranks who know how to effectively engage this lucrative segment. Realising the potential of an agency specialising in targeting women, Bec founded her own agency, Venus Communications. The Qualities of An Entrepreneur And What’s Holding […]

James Boyce

Creative³ Forum

James Boyce predominantly works with Google’s Creative Lab in Sydney in his capacity as Creative Director and founding partner of the innovations agency, Grumpy Sailor. The Grump is a company that explores the intersection between design, technology, narrative and art on behalf of curious clients. They invent experiences that attempt to change behaviours, challenge perceptions and deliver beyond a brand […]

Ben Fogarty

Creative³ Forum

Ben Fogarty is the Co-Founder and CEO of Shorthand, an agile company which has built, and continues to develop, a web application to help news outlets tell digital long-form stories in more engaging, and creative ways. Shorthand has now been used by some of the best media outlets internationally including the Guardian, the BBC, the ABC, FourFourTwo and Reimagining […]

Kate Symons

Creative³ Forum

Kate has over ten years’ experience as a Customer Experience Design expert. She has worked on both the agency and client side at some of Australia’s most reputable organisations. She has lead teams to define best practice Human Centred Design approaches and operationalising them to drive better customer and business outcomes. Customer Services Design Jared and Kate will share […]

Jared Fossey

Creative³ Forum

Working with multiple stake-holders across Bupa’s Australian and New Zealand markets, Jared’s role as Customer Experience Consultant Designer is to understand customers and what their emotional and behavioural drivers are. He draws upon his wide range of life experiences and professional skills in the design process. The outcome is wonderful user experiences in a wide range of contexts including software interfaces, […]

In the press

Creative3 2014 media coverage

“I had no idea there was a formula for fundraising. I thought you went to people and said ‘here’s an idea, will you help me.”

Alexandra Keating’s startup tips in The Australian


In 2014, Creative3 secured strong media coverage valued at close to $450,000. Key features on presenters including Alexander Keating, David Briskin, Simon Moss and Jonathan Chippindale were published nationally and online including The Australian, Australian Financial Review and The Courier Mail.

The History of Creative3

In April 2010, CEA initiated and hosted the first Creative3 to showcase the importance of creative industries as a driver of the Australian economy and the differing pathways to commercial success. Today, the creative industries is valued at US$2.25 trillion globally and more than $35 billion to Australian GDP.

Since launch, over 85 thought leaders and entrepreneurs have presented new models of creative business innovation to more than 1,500 delegates.

Creative3 is now Australia’s largest conference for creative entrepreneurs. At heart, Creative3 is about providing innovators, business leaders and entrepreneurs with the insights to succeed in scaling their business.