The Creative3 2014 program focused on the full cycle from new idea generation and business development; through to design-led integration of culture and people; and as always practical insights to seek new pathways for business success.
Creative3 focuses strongly on providing a valued customer experience, with the introduction of tracking our Net Promoter Score in 2014 to continue to innovate our program to help scale creative companies. Creative3 in 2014 scored a high ranking of 51 which demonstrates the calibre of our presenters and genuine interest to help like-minded entrepreneurs.
In 2014, Creative3 secured strong media coverage valued at close to $450,000. Key features on presenters including Alexander Keating, David Briskin, Simon Moss and Jonathan Chippindale were published nationally and online including The Australian, Australian Financial Review and The Courier Mail.
In April 2010, CEA initiated and hosted the first Creative3 to showcase the importance of creative industries as a driver of the Australian economy and the differing pathways to commercial success. Today, the creative industries is valued at US$2.25 trillion globally and more than $35 billion to Australian GDP.
Since launch, over 85 thought leaders and entrepreneurs have presented new models of creative business innovation to more than 1,500 delegates.
Creative3 is now Australia’s largest conference for creative entrepreneurs. At heart, Creative3 is about providing innovators, business leaders and entrepreneurs with the insights to succeed in scaling their business.