Creative3 2013

In its fourth year, Creative3 continued to bring together some of the world’s most accomplished creative entrepreneurs and leading practitioners to deliver pragmatic action-oriented insights focused on disruptive approaches to company growth. The full two-day experience encompassed a blend of dynamic presentations, interactive sessions, keynote speakers, a dedicated masterclass, networking events and evening festivities, designed to drive passion, spark collaboration, and inspire people to execute ideas.

2013: Collaboration, Coworking & Connection

Creative3 2013 kicked off with a full day of keynote speakers, presenters and Q&A style presentations featuring entrepreneurs and game changers from around the globe sharing their knowledge and experience on what it takes to build a creative venture, global trends and disruptive business practices.

Emergent themes across all speakers included collaboration, co-working and connection as the key take home messages for how to successfully run a creative enterprise now and into the future.

Business model strategist, Patrick van der Pijl returned to Australia to present his new advanced-level masterclass exclusively at Creative3  on business scenario planning, which built on his business model canvas value proposition workshop delivered at Creative3 in 2012. This Creative3 Masterclass helped participants in small working groups work with new tools and implement scenario planning methodology to apply it to their business.

Download the 2013 program

Launch of the CEA Startup Fund

then known as the Creative Enterprise Fund

CEA has been committed since 2010 to connect creative startups with investors as a core objective of Creative3. Following ongoing discussion with many of our keynote speakers and delegates on the market failure of capital for creatives, we launched our early stage investment fund at Creative3 in response to industry feedback. The CEA Startup Fund was launched in 2013 to provide much-needed early stage capital in Australia to creative industries companies.

2013 Speakers

Speakers from 2013 Creative3 included

Stephen Phillips

Creative³ Forum

Stephen Phillips is currently Product Manager of Twitter #music. Stephen was the Co-Founder and technical and creative leader of Brisbane-based We Are Hunted, a software company that developed proprietary search technology that continuously scanned the web to identify the hottest new music in the world. We Are Hunted was recently acquired by social media giant […]

Jess Huddart

Creative³ Forum

As Creative Director of design-led digital studio Josephmark, Jess Huddart leads a team of 25 in the U.S. and Australia to create sustainable, culture-led design that reconnects people with what really matters. In addition to Josephmark, she is Co-Founder of exhibition series Seven With Another, which invites seven pairs of artistic individuals from diverse disciplines […]

David King Lassman

Creative³ Forum

David King Lassman gave up a promising operatic career to pursue his love of technology and business. He has been an entrepreneur in the industry for over 20 years and has had his share of successes and failures along the way. He founded Vyclone with Joe Sumner and considers it the most exciting of his […]

Rick Chen

Creative³ Forum

Rick Chen is an entrepreneur and a social change-maker with a strong focus on new media design. Rick co-founded Australia’s first crowdfunding platform Pozible in 2010, which has become the third largest crowdfunding platform worldwide and raised over $11 million dollars. In 2013, Rick was selected by The Australian as one of the Top 20 […]

Liu Yan

Creative³ Forum

Liu Yan is a learning curator, advocate of cross-discipline and cross-culture exchange, a community organiser and social entrepreneur. She established Xindanwei in 2009, a Shanghai-based coworking center, international innovation hub and one of the “World’s Top 10 Most Innovative Companies in China” listed by FastCompany. She is the author of Coworking Manual – a book […]

Lisa Messenger

Creative³ Forum

Inspired by entrepreneurial spirit, creativity and innovation, Lisa Messenger’s passion is to challenge individuals and corporations to change the way they think. Launching Renegade Collective in March 2013, Lisa had a vision to create an innovative, authentic and inspiring entrepreneurial magazine. Lisa fills Renegade Collective with thought-provoking stories with revealing profiles on global and Australian […]

John Hummelstead

Creative³ Forum

Chairman of QUT Creative Enterprise Australia’s Creative Enterprise Fund and Chairman of the Concept Safety Group, John Hummelstad takes a strategic approach to business. Beginning his career in the late 1980s working in sales and marketing, John has accumulated more than 25 years of experience in the corporate development sector, assisting businesses, both nationally and […]

Fady Mishriki

Creative³ Forum

Fady Mishriki is Co-Founder, Executive Vice President and Chief Tesla Officer of PowerbyProxi. Fady continues to lead the charge to give PowerbyProxi’s customers ‘the power to unplug’ and spends his time between the United States (where the company’s commercial headquarters are located in San Jose) and Auckland, New Zealand (where the companies engineering centre is […]

Patrick van der Pijl


Patrick van der Pijl, CEO of Business Models Inc., facilitates the formulation of new business model strategies in international organisations, finding strengths and weaknesses of their business model and supporting business model innovation. Patrick has 17 years of experience in innovation, organisational redesign, process redesign and business modeling for international organisations. He is the producer […]

Anna Rooke

Creative³ Forum

As CEO of QUT Creative Enterprise Australia (CEA) since 2007, Anna’s goal is to build a vibrant and scalable creative industries sector in Australia. Anna has over 20 years’ experience in leading commercialisation, incubation and business development initiatives in the UK and Australia. She is passionate about nurturing startups and boosting early stage investment, establishing […]


Scenario planning & business models

In this session with business model strategist, Patrick van der Pijl discussed practical business model and scenario strategy, and how to invent, design, and transform business models appropriate to any business sector.

The highly interactive half-day masterclass was a mix between hands-on practice, Q&A, group sessions and presentation, and prepared delegates with new tools, skills and ideas in your field of work.

In the press

Creative3 2013 media coverage

In 2013, Creative3 focused on expanding on market awareness through targeted promotion. National and international coverage focused on electronic, press and digital channels securing coverage in The Courier Mail, Brisbane Times, North West Star, FourThousand, Canberra Times, The Weekend Edition, Startup Smart and Business Acumen Magazine.

The History of Creative3

In April 2010, CEA initiated and hosted the first Creative3 to showcase the importance of creative industries as a driver of the Australian economy and the differing pathways to commercial success. Today, the creative industries is valued at US$2.25 trillion globally and more than $35 billion to Australian GDP.

Since launch, over 85 thought leaders and entrepreneurs have presented new models of creative business innovation to more than 1,500 delegates.

Creative3 is now Australia’s largest conference for creative entrepreneurs. At heart, Creative3 is about providing innovators, business leaders and entrepreneurs with the insights to succeed in scaling their business.